Papers1 provider · 1 record
December 1, 2011· International Journal of Electronic Commerce
article

Harnessing the Influence of Social Proof in Online Shopping: The Effect of Electronic Word of Mouth on Sales of Digital Microproducts

Authors:Naveen AmbleeTung Bui

Abstract

No abstract metadata is available for this record.

Community

0 comments
Use Connect Wallet in the navigation

No discussion yet

Be the first to share a question or observation.