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August 23, 2017· Proceedings of the 13th International Symposium on Open Collaboration
conference-paper

Exploring the Application of Blockchain Technology to Combat the Effects of Social Loafing in Cross Functional Group Projects

Abstract

Today, many multi-national organisations operate in a dispersed geographical environment. Teams consisting of members from around the globe can be assembled on an as-needed basis. However, this can prove to be a complex managerial task. Individuals, who believe that their efforts are not being effectively monitored by upper management, lose their motivation to fully contribute to the best of their abilities as they do not believe there is any correlation between the effort they exert and the reward they receive. With low levels of intrinsic involvement among employees, a lack of task visibility from upper management and limited social interaction among group members, many organisations struggle to combat the issue of social loafing in cross functional working groups. Blockchain technology, widely acknowledged as enabling openness, can facilitate the development of an immutable, transparent, secure and verifiable application for capturing individuals Intellectual Property as they work. This would motivate employees to more openly contribute to group work, safe in the knowledge that their contribution will be recognised, enabling management to maintain a high level of task visibility over their employees work without requiring their physical presence.

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