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January 1, 2019· International Journal of Managing Information Technology
article
Open access

DEVELOPING THE E-COMMERCE MODEL A CONSUMER TO CONSUMER USING BLOCKCHAIN NETWORK TECHNIQUE

Abstract

concept that is applicable to trade transaction and services providing, using information technology. This is known as e-commerce thatis a means of communicating informationproducts or services through technical tools. This research proposed model is able to take advantage of Blockchain technology to develop e-commerce especially consumer toconsumer. The proposed model adds some advantages to ecommerce operations, and the possibility of developing them to reach a high percentage of profits by using blockchain technology which led to verify the information of products offered for sale. In addition, to the possibility of distributing feedback to all Blockchain users, through which it develops the mechanism of trust and cooperation between consumers, it is considered a reference point to explore the behaviour of commercial consumers which is stored in the data file of consumers. This model facilitates business processes between consumer andconsumer, eliminates the central role of large business companies in controlling and setting restrictions, and to the development and expansion of this type of trade.

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