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November 6, 2020· Proceedings of the 2020 4th International Conference on Electronic Information Technology and Computer Engineering
conference-paper

Research on the Application of Block Chain Technology in the Field of Book Sales

Authors:Mengdie GuShulin YangHuijie GuMing Yuan

Abstract

With the development of the Internet, the digitization and virtualization of information have become the development trend of the times. The traditional book sales model has been unable to meet the needs of consumers. Based on the analysis of the disadvantages of the traditional book sales model, this paper puts forward a scheme of applying block chain to the book sales system. The scheme uses Hyperledger super-ledger and Fabric network to solve the problems of consumers, book sellers and book manufacturers distrusting each other, obtaining information asymmetry and user information leakage in traditional book sales through block chain distributed storage, intelligent contract, consensus mechanism and other technologies. The book sales platform using this method not only changes consumers' consumption environment, consumption mode and consumption concept, but also greatly enhances users' sense of experience. At the same time, it also injects new vitality and provides a new development direction for the book sales industry.

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