Integrating Innovation Diffusion Theory and the Technology Acceptance Model: The adoption of blockchain technology from business managers’ perspective

Abstract

Financial technology (FinTech) is the new business model and technology which aims to compete with traditional financial services and blockchain is one of most famous technology use of FinTech. Blockchain is a type of distributed, electronic database (ledger) which can hold any information (e.g. records, events, transactions) and can set rules on how this information is updated. The most well-known application of blockchain is bitcoin, which is a kind of cryptocurrencies. But it can also be used in many other financial and commercial applications. A prominent example is smart contracts, for instance as offered in Ethereum. A contract can execute a transfer when certain events happen, such as payment of a security deposit, while the correct execution is enforced by the consensus protocol. The purpose of this paper is to explore the research and application landscape of blockchain technology acceptance by following a more comprehensive approach to address blockchain technology adoption. This research is to propose a unified model integrating Innovation Diffusion Theory (IDT) model and Technology Acceptance Model (TAM) to investigate continuance intention to adopt blockchain technology.