User Experience Evaluation on the Cryptocurrency Website by Trust Aspect

Abstract

A portal into the public ledger cryptocurrency makes a competition of the best web sites and easily trusted by the public. These are believed to constitute a measurable dimensions of User Experience (UX). This study aims to evaluate the user experience of the use of the three web sites most frequenty accessed cryptocurrency from Indonesia. The evaluation conducted aimed at knowing the factors that influence user trust through the design of the interface and can be installed on a new design. Methods include Performance Metrics, Post-Task Rating, Post-Session Rating, and Experiential Overview and eye-tracking device. Based on the results of research, in the overall evaluation of the web site, the web site is the most superior of Indodax. The results of the evaluation are then applied on a new design using the software Invision and examined again to see a comparison of the respondent at the time of first use. The result of the research is the assessment, recommendations, and design the look of the web site cryptocurrency are trustworthy based on user experience.