The link between sustainable business models and Blockchain: A multiple case study approach

Abstract

Abstract The paper investigates the relationship between Blockchain technology and new sustainable business models (SBMs). The literature notes a lack of empirical classifications and successful case studies. Using a multiple case studies methodology, our research article aims to answer the research question (RQ): How can Blockchain enable new SBMs and support the United Nations Sustainable Development Goals (SDGs)? We present 20 business stories extracted from a combined analysis of the databases coinmarketcap.com and icobench.com, demonstrating how Blockchain can be used for environmental management. Notably, our analysis finds out four broad research clusters related to (i) smart energy management, (ii) climate change, (iii) waste management, and (iv) sustainable production. Mainly, an actual application of Blockchain toward SBMs is related to supply chain cost reduction. Finally, the research includes investments and their social scalability with Blockchain. Then, the final research cluster discovers social and proof sustainability. This study adds to the empirical literature evidence of SBMs offering a connection with the SDGs.