SIGNIFICANCE OF NFT AVTAARS IN METAVERSE AND THEIR PROMOTION: CASE STUDY

Abstract

The metaverse is undergoing a transformative shift with the introduction of Non-Fungible Token (NFT) avatars, offering users unique and tradable digital identities. This research paper explores the significance of NFT avatars in the metaverse, emphasizing their role in redefining digital ownership, self-expression, and user engagement. Additionally, the paper delves into the issues and challenges associated with the promotion of NFT avatars, considering factors such as market dynamics, technological barriers, and user adoption. This paper is considering different NFT that are developed by various NFT Brands. These NFT could be used in future in Metaverse. At the end of research paper a case study of “Sizzling monster” NFT has been made. This NFT has very limited supply and several NFT brands have bought it at initial stage from Young Parrot Platform.