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August 18, 2023· 2023 7th International Conference On Computing, Communication, Control And Automation (ICCUBEA)
conference-paper

Next Generation Social Media Platform to Move from Centralization to Decentralization of Data

Authors:M. L. DhoreSoham RatnaparkhiRohan SasneOm SuraseRushikesh Chandak

Abstract

Social media has revolutionized global communication, business contracts, and the diffusion of ideas. However, there are several potential drawbacks to this, including the spread of false information, data breaches, identity fraud, effective content monitoring, and digital piracy. Using blockchain protocols and Web3 philosophies, it is possible to protect data privacy, data security, and fraudulent identities. By replacing traditional email/name-password authentication with Metamask authentication, user privacy is strengthened. Storing application media on the Ethereum blockchain, a proof-of-concept for application data can be established, thereby preventing data breaches. According to our research results, blockchain technology has the potential to provide tamper resistance, traceability, and transparency. As a result, this proposed research provides a social media platform that is truly decentralized and built on a network, enhancing its users' privacy.

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