Integrating Gamification into Decentralized Autonomous Organizations Management: A Survey-based Approach to Strategic Information Systems Governance

Abstract

In today's rapidly evolving digital business landscape, Decentralized Autonomous Organizations (DAOs), leveraging Web3 technologies such as blockchain, offer innovative governance structures characterized by transparency and fairness. Despite these advantages, DAOs face significant challenges, including low participant engagement and inefficiencies in collective decision-making. To address these issues, this research explores the integration of gamification— an information science-based method—into DAO governance frameworks. Specifically, a quantitative survey was conducted among DAO participants to analyze motivational factors influencing their engagement in decision-making. Based on survey findings, four gamification mechanisms were empirically tested: physical rewards, quest settings, visualization of positive evaluations, and skill-improvement feedback. Results indicated that physical rewards significantly increased voting speed, while visualization of positive evaluations enhanced communication and active collaboration among participants. Conversely, the quest settings and skill-improvement visualization showed limited effectiveness due to operational complexity and misalignment with organizational goals. Overall, the findings offer practical insights into applying survey-based information system analysis to enhance business decision-making in Web3-based decentralized organizations.