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January 1, 2026· SSRN Electronic Journal
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The Dawn of a New Era for the Internet: A Discussion of the Global Need, Ethics, and Criteria for Web3

Authors:Jonathan C Kraft *

Abstract

The Internet has evolved from its early promise of global connection and freedom into a centralized system dominated by Big Tech and governments, resulting in widespread data exploitation, surveillance, censorship, and erosion of user privacy and ownership. This paper traces the historical development of Web2 infrastructure, its foundational flaws—particularly the linkage of digital identities to real-world persons and the unchecked power of intermediaries—and the societal pressures that have exposed these vulnerabilities through events such as the Great Firewall of China, the Snowden revelations, the Cambridge Analytica scandal, and large-scale hacks. In response, the paper positions Web3 , underpinned by blockchain technology, as a necessary paradigm shift toward a decentralized, user-centric Internet. Web3 severs the tie between digital and physical identities, enables true data ownership, peer-to-peer encryption, global accessibility without geo-restrictions, and algorithmic governance that reduces reliance on potentially abusive middlemen. It argues that Web3 can encode core democratic values, including freedom of expression as articulated in Article 19 of the Universal Declaration of Human Rights, while addressing resistance from governments (concerned with control and taxation), Big Tech (threatened by loss of data monopolies), and everyday users (wary of complexity and perceived risks). The paper examines ethical considerations, potential misuse by bad actors, and the dual nature of technological innovation. It proposes four critical criteria for evaluating successful Web3 implementations: 1) affordability and equitable access with long-term cost reduction; 2) robust protection of individuals through privacy and bias mitigation, coupled with "freedom of speech, not reach"; 3) absence of any central governing body with control over development; and 4) a community-representative judicial system for handling violations of shared terms of service. Ultimately, this work contends that Web3 represents an inevitable evolution capable of empowering billions of users—particularly those in repressive regimes—by fostering transparency, equity, and self-governance, provided implementations adhere to these ethical and practical standards. It calls for cautious optimism, due diligence, and open-source verification in the transition to a more liberated and democratic digital era.

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