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December 5, 2025· Scientific Journal of Intelligent Systems Research
article
Open access

Review of Innovative Applications of AI and Web3 in Metaverse Social Platforms

Authors:Ruidi Liu *

Abstract

This paper reviews the innovative applications of AI and Web3 in metaverse social platforms. It first analyzes the foundational roles of AI (e.g., virtual avatar generation, intelligent interaction, personalized recommendation) and Web3 (e.g., blockchain, NFTs, decentralized identity) in enabling immersive, secure, and user-centric social interactions. It then examines their synergies, with case studies of Decentraland and The Sandbox illustrating practical integrations. The research identifies key challenges, including technical bottlenecks (e.g., AI realism, blockchain scalability), user-related issues (e.g., awareness, privacy concerns), and industry-level hurdles (e.g., regulatory ambiguities, homogenization). Finally, it proposes future directions: advancing AI/Web3 technologies, expanding application scenarios across education and entertainment, and implementing strategic recommendations to foster inclusive and sustainable metaverse social ecosystems.

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