Fintech Startups and Cryptocurrency in Business

Abstract

This book chapter explains the significant influence of cryptocurrencies and fintech startups on business models and entrepreneurship by examining their revolutionary junction. The chapter thoroughly examines fintech's birth and development, charting its disruptive path inside the conventional financial services industry. It simultaneously explores the history of cryptocurrencies, revealing the blockchain's technical foundations and growing popularity in the corporate community. The story highlights the explosive rise of fintech companies and identifies its driving forces, including changes in consumer preferences, legislative changes, and technology breakthroughs. The chapter's main focus is how companies embrace cryptocurrencies, use them for transactions, hold ICOs to raise money, and add them to investment portfolios. The chapter also discusses technological difficulties and regulatory issues when merging fintech and cryptocurrency solutions.